EWEB Headquarters viewed from Alton Baker Park across the Willamette River.
To
my surprise, this blog’s two most recent entries on the matter of a new city
hall for Eugene prompted as much feedback as any that I’ve written during the
past year. Clearly, many Eugene residents want their city to be the best place
it can be. Among them is Otto Poticha, FAIA, who let me know in no uncertain terms that he is disappointed
with the City’s decision to purchase the former EWEB headquarters for its use
as Eugene’s future City Hall. His criticism has less to do with the City buying
the building than it does with what he considers will be a misuse of the property.
Indeed, he supports the City’s purchase but believes a consolidated City Hall on
the site will not cure what is ailing downtown and will in fact hasten its demise.
Otto
and a like-minded, influential group of fellow citizens would like the City to
reconsider how it proposes to use the EWEB building. Rather than exclusively
repurposing it as the new City Hall, they imagine it as the core of a municipal
cultural center, something many communities across the country have but Eugene
lacks. Among the potential uses the Community Cultural Center Complex Group
identified are a public art gallery, a “Rivers Museum,” a relocated Eugene Science
Center, a national “Hippie Hall of Fame,” a childcare center, and ceremonial spaces
for community use. Preceding the City’s decision to buy the property, the Cultural
Center Complex Group did ask the EWEB board of directors to take the headquarters
building off the market pending an opportunity to conduct a feasibility study. Instead,
the board opted to proceed in discussions with the City regarding the latter's renewed interest in moving city hall
functions into the building.
Otto
laments what with hindsight we may all regard as yet another lost opportunity. He
is frustrated by the City of Eugene’s tendency to set high goals and then reactively
settle for the expedient solution. He finds no small amount of irony in the current
Downtown
Priorities & Projects effort given the prospect of 200 city employees
vacating 100,000 square feet of downtown office space, abandoning downtown, and
relocating to the riverfront.
I’ve
already accepted the prospect and implications of a new City Hall on the river.
As I wrote last week, downtown Eugene is destined to become something different
from what many, including the City of Eugene itself, hoped it would be. Downtown
transformation, rather than restoration or rejuvenation, is now the order of
the day.
Below
is a letter Otto recently penned (here in lightly edited form) and delivered to
City officials. It is his late game “what if” plea to them to consider an
alternative future for the former EWEB headquarters before its destiny as the
new City Hall is cast in stone. I present it here for your consideration and
welcome your continued feedback on a topic that should be of interest to
everyone who lives here.
January 20, 2023
Eugene Mayor, Council and Manager
RE: Proposed purchase of the former EWEB Administrative Site and
Building.
This week I was informed that EWEB selected the City of Eugene
as the purchaser and developer of their former administrative building and
adjacent site. There is no question the Public must own and maintain control of
this important building and site. These elements provide and can energize the
needed connection with the river and the new Riverfront Park development. This
is especially important since the adjacent housing developer has eliminated all
commercial and retail uses except for one restaurant site from their proposal.
The recently formed Community Cultural Center Complex Group also
submitted a purchase proposal. This proposal was a vision to provide needed
cultural and educational support spaces for the community and region. This
proposal would provide the community with a seven-day-a-week open and
assessable facility that would provide real draw, support, and connection to
the river and a reason to want to go there. It would also provide support to
the adjacent uses and for the adjacent housing developer.
It was a surprise—knowing and participating in the history of
the City Hall at EWEB idea, plus current discussions with the mayor and city manager—that
the City made an offer to develop and to locate the City Hall on that site. The
city council and mayor have publicly stated their community interest in the
EWEB site but stated that it would not be used for the new City Hall. The City
did commission an economic and feasibility study for that use. This study
included very responsible public building criteria. The study proved that,
using the stated criteria, the renovation of the building was not feasible.
Just moving into this building with minimum repair is not a responsible
solution. Leadership certainly has changed.
The City’s new City Hall purchase proposal, with little or no
community interchange, suggests several questions for our leadership, some of
which are listed within this letter.
The following is to note my and many other’s concerns in this
recent proposal.
The citizens of Eugene and the council spent years and resources
finally deciding that this [the EWEB building] is a very poor City Hall choice
or solution. The City already purchased land and funded major architecture and
planning efforts concluding that the City Hall should be located on the Park
Blocks—aka Town Square or Government Square—in the area we call “Downtown.”
The Mayor and Council have publicly stated that City Hall must
be located downtown as the necessary support and reinforcement for a rejuvenated
downtown for Eugene.
The noted “consolidated City Hall” is very important and has
previously been discussed. With the current and fragile nature of downtown, evacuating
approximately 75-100,000 Sq. Ft. of occupied space will have serious
repercussions for the current building owners and service support tenants.
Increased density, careful planning and cooperation between the current and
future landowners can provide those solutions. That assumes we really want to
keep and support downtown in its current location. A location that is served
with infrastructure adequate for much more density. Perhaps the community now
considers downtown to be the 5th St. area or the Oakway Center?
We need solutions and land uses on this EWEB site the community will
engage with and a connection with and to the river. Suggesting a large parking
lot and/or a parking structure adjacent to the river is very shortsighted and
should be discouraged. Parking must be integrated and not separated like
suburban planning.
The site and building must be more than an expedient solution
and a way to occupy an abandoned site. Master planning is responsible and
necessary to generate a vision and should occur before a final purchase.
Finding that vision and then exploring the means to augment that vision should
be the process, especially in this case. Finding single-purpose solutions is
not responsible planning.
- Have the Mayor and Council been involved and offered input on
this new proposed purchase plan?
- Has the City master planned, studied or tested the possible uses
and connections with the adjacent developed and undeveloped parcels and how
will the City’s proposed uses resolve the housing developer’s eliminated retail
and commercial uses from what was in their initial proposals?
- Have the councilors seen a vision that achieves and reinforces
the community’s aspirations, needs and connections?
- If the City Hall proposal doesn’t pass community support would
the City purchase the building and join others to implement a refined EWEB proposal
from the Community Cultural Center Complex Group?
If this transaction does occur and If the City would entertain
using portions of the building and adjacent sites for the City Hall and other
cultural 7-day-a-week community uses, I hope that we, the recently formed
Community Cultural Center Complex Group, can form a partnership with the City
and be involved in the planning and development. This is a once in a lifetime
opportunity, not to be missed.
We request a meeting where we can discuss this proposed
purchase, vision, and the ingredients to form and refine a master planning
study. We need to explore and discuss the City’s willingness for a partnership
that will benefit the community and the region. This opportunity and our
combined energy and resources will provide the ingredients to make it work,
gain community support, and be successful.
I and the community await your responses to these questions and
expect contact before finalizing this purchase.
Sincerely,
Otto P. Poticha FAIA